ACOSTA IN VALUE

Simplification and growth for value retailers

Navigating the complexities of the value channel can be challenging and resource intensive. Acosta simplifies this process with an infrastructure rooted in understanding your customer’s strategies, enabling your brand to thrive.

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Value stores are essential retail outlets

The value channel is thriving, and dollar stores are a routine shopping destination for many consumers – making it extremely important to have a strong strategy.

150%

Sales growth since 2018

$90B

Expected total U.S. sales by 2028

34K

Total store count

Services

A value strategy for brands to succeed

Unlock exponential growth with Acosta’s simplified, value-centric approach. Our tenured leadership, with an average of 20 years of experience, operates within a vertical structure that aligns your brand with retailer strategies and top decision-makers. With a variety of customizable solutions, we craft value strategies tailored to your desired outcomes.

Headquarter Sales

Inform strategy with joint business planning, strategy execution, retailer meeting facilitation and actionable insights.

Connected Commerce

Develop holistic omnichannel plans and enable optimization across retailer.com platforms, driven by e-commerce and digital strategy analyses.

Revenue Growth Management

Develop strategies to maximize profits through optimized pricing and promotions. Strategic consultation to optimize pricing and promotions enabling your brand to maximize profits.

Order to Cash Solutions

Execute sales administration tasks such as contract creation, trade spend reconciliation, ordering, claims resolution, and deduction management.

Business Intelligence

Analyze retailer and syndicated data to build category-centric actionable insights and capitalize on opportunity.

“Brands must recognize the surge in new dollar store shoppers underscores a shifting retail landscape. The value channel offers untapped opportunity and massive potential to take advantage of changing behaviors.”

Denise Wellander SVP, Value Channel

Value FAQs

Lean into our experience in retail and expertise across value retailers.

Which retailers do you support in the value channel?

Acosta supports a wide range of value retailers including Dollar General, Family Dollar, Aldi, Lidl, Dollar Tree, Big Lots, and Variety Wholesalers.

Is syndicated data available in the value channel?

Yes, syndicated data is available in the value channel, although it is somewhat limited compared to conventional grocery. Acosta purchases Nielsen IQ syndicated data for the value retailers who report their sales. Additionally, we maintain a longstanding relationship with 1010data to access point-of-sale (POS) data from Family Dollar and Dollar General.

Our specialized insights team extracts this data into user-friendly analytical tools, providing our sales team and brands with comprehensive dashboards and resources to make informed decisions.

What makes Acosta uniquely qualified to manage brands in the value channel?

Acosta distinguishes itself in the value channel for several reasons. Our leadership team boasts an average of two decades of experience in the value retail sector, providing deep insights and guidance. Our vertically integrated organizational structure enhances access to key decision-makers and increases our influence. Our alliances with partners NIQ and 1010data enable us to benchmark brand performance effectively against competitors. Acosta is a formidable force in brand management, helping your brand thrive in the evolving value retail landscape.