Acosta’s dedicated team is deeply embedded throughout Kroger’s business and divisions, enabling greater strategy alignment and stronger results.
35 years
Our Kroger leadership team averages 35 years of experience with the retailer
$4.25B+
Annual Kroger sales managed across the entire store
Our investments in tailored solutions, vertical team infrastructure and data are informed by Kroger’s go-to-market strategy and divisional priorities. This continual evolution ensures we provide our clients with the support needed to thrive at Kroger.
Acosta Customer Managers are embedded in every Kroger division, creating unmatched connectivity and influence across the store. As part of the 170-member Kroger team, their extensive tenure drives trust, incremental sales and higher success rates.
As a preferred provider of national distribution services, we coordinate and develop custom solutions tailored to each client’s needs and Kroger’s requirements. Complemented by our suite of supply chain solutions, brands reduce out-of-stocks, improve cash flow and eliminate fees associated with direct delivery to Kroger.
Our Kroger veterans balance in-store expertise and Stratum data with digital finesse across Kroger’s e-commerce properties, including Kroger.com and KPM, to convert customers at every touchpoint.
Services
By offering a wide range of tailored services specifically for Kroger, we empower our clients to achieve maximum efficiency and impact. Our comprehensive solutions span sales services, connected commerce, distribution, and retail execution and more, all customizable to fit your unique and evolving go-to-market strategy.
Driving best practice creation and adoption, our tenured leaders execute and activate category and brand strategy, facilitate key meetings and provide timely insights on retailer and shopper trends. Together we can unlock the full potential of your partnership with Kroger.
Inform strategy and maximize influence through actionable insights, joint business planning and more.
Develop a holistic omnichannel strategy to strengthen the digital shelf, drive traffic and convert – both online and in stores.
Strategic consultation to optimize pricing and promotions, enabling brands to achieve sustainable revenue growth.
Make, buy, move and sell products into Kroger distribution more efficiently with supply chain solutions.
Build flexible, brand-focused merchandising with extensive coverage and proprietary retail technology.
Analyze Kroger and syndicated data to uncover category-centric actionable insights and drive strategy.
Capture attention and capitalize on impulse to generate incremental sales and grow market share.
Identify and execute divisional upsell opportunities to reduce out of stock and capture local demand.
Execute general sales administration tasks such as contract creation, trade spend reconciliation, ordering, claims resolution, and deduction management
"Our clients rely on us to align their objectives with Kroger strategy in order to truly make an impact. We couldn’t do what we do without the divisional-level expertise and connections we have built over the years. It’s what makes us such a strong partner and advocate for our clients.”
Clients of all shapes, sizes and lifecycle stages trust Acosta to drive their Kroger business. Our Kroger leaders bring extensive experience in delivering exceptional results for clients at Kroger.
Lean into our experienced and immersed Kroger team.
What is unique about Acosta’s Kroger division vs. other agencies?
We’re more than another industry sales broker calling on Kroger. We offer end-to-end sales and marketing services to holistically grow your business at Kroger. Our level of connectivity is unmatched – Acosta has a tenured customer manager at each division of Kroger, walking the local division stores weekly and working in concert with our HQ team in Cincinnati to identify sales plan gaps. Our team members help the division execute and maximize the plan to drive sales and market share. We also have a preferred relationship with Kroger for consolidation and distribution services.
How can Acosta help me get into Kroger?
Our tenured leadership team has experience in every department at Kroger to help you align your product to Kroger’s strategies. Combined with our industry-leading business insights team, we link Kroger market and customer data together to paint the most compelling story to help gain placement in Kroger’s stores.
I need help in supply chain, how can your team support my business?
As an extension of your team, we provide solutions to alleviate supply chain challenges. Acosta’s Arlowe distribution team has developed a proven national distribution network with Kroger. As a preferred provider, we’re closely aligned with Kroger procurement and merchandising teams to drive success across all Kroger banners nationwide. Our promise to you includes:
What Kroger banners do you cover?
Acosta covers all banners including each Kroger banner, Baker’s, City Market, Dillons, Food4Less, Foods Co, FredMeyer, Fry’s Food Stores, Gerbes, Harris Teeter, JayC Food Stores, King Soopers, Mariano’s, Metro Market, PayLess Super Markets, Pick’n Save, Quality Food Centers, Roundy’s, Ralphs, Ruler Foods, Smith’s, and Vitacost.
